LeapFrog trying to keep the Apple iPad away from children’s market

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The Apple iPad is very popular and many people are getting the swing of having a computer that is actually a tablet.  More apps are downloadable while learning and organizing is getting easier with the tablets.  One company that is trying to keep the iPad away from children is LeapFrog Enterprises.  LeapFrog “owns” the market on children’s interactive learning devices and they are hoping a new product will keep it that way.  With devices like the iPad, iPhone and iPod around LeapFrog wants to make sure the tight grip they have on the kids stays that way.

All of LeapFrog’s products are geared towards children.  The devices are targeted ages 4 and older and the new “LeapPad” is going to have some pretty neat features for them to play with.  The new tablet for kids is going to have over 100 games and apps geared towards learning.  Camera and video recorder are also part of the features added, as well as, an advanced learning curriculum and fun characters to keep the attention of the little ones.  The LeapPad will hit the market soon and is available for pre-order online for $99.

Senior Vice President, Craig Hendrickson said, “We wanted LeapPad to offer kids the ability to create their own personalized experiences and have fun while learning at their own pace with content that automatically adjusts to their skill level.”  With apps available that allows users to doodle on photos they took, create a story in the Story Studio or getting animated in the Animation Studio, there is plenty to keep kids busy even when they aren’t just learning.

The educational part of the LeapPad focuses on math skills, spelling and phonic skills.  Add above average geography, music, creativity, world languages and science skills to round out the education available to your child with the new tablet.  Your child will also learn important life skills like how to properly brush their teeth.  The library of apps and games became available last year with the Leapster Explorer, which is a handheld gaming system.

The Apple iPad really has nothing to worry about here since Apple isn’t going to target that demographic, but with the right apps and games, the iPad could really mimic what the LeapFrog tablet can do for your child.  Apps and games are also available for a reasonable $5 each with games costing about $25 each.

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