Last week Nokia unveiled its new line of phones with the same Lumia branding but running Windows Phone 8. The phones entered into the market with the expectation that this is Nokia’s last chance to regain some lost footing in the smartphone market and it is quite possibly the company’s only hope before it can no longer run in negative margins. The Lumia 920 is now the company’s flagship device and it is speculated to have the best camera that any smartphone has seen so far. Prior to the event, Nokia’s public relations team had shown a teaser video that depicts the video recording and image stabilizing capabilities of the phone’s camera and these happen to be among the key features of the handset. The only thing is that, now it has emerged that the video wasn’t intended to convey the fact that the Lumia 920 is capable of all that, because it is in fact not.
It has now been revealed that the video is nothing more than a simulation that has been filmed with a professional camera. Moreover, there were some images that were clicked to show the phone’s ability to click photos even under dim light. These too turned out to be fake according to recent studies. Nokia was quick to respond with an apology and called it a confusion and that it had no intention of convincing people that the video was original. Currently, the company has launched an internal investigation into the mistake. While the results of the investigation will take some time and though it might have just been an honest mistake, it did lead to some loss of trust and goodwill among customers; something very valuable in the mobile phone market.
Meanwhile, a survey has revealed that the Lumia 920 is going to be the smartphone of choice for customers looking to jump aboard the Windows Phone 8 bandwagon. 81.4% of the people surveyed are impressed by the handset which appears to be the most innovative one as of now. The Samsung ATIV S which was showcased a few days before the Lumia and the HTC 8X that is expected to come out soon jointly made up for only 11% future buyers’ choices. It appears that the PureView camera and the impressive screen are going to lure customers but it will be interesting to see whether they can get people away from iOS and Android.
