Barnes & Noble announced recently via press release that sales of its entire Nook lineup were up 70% over last year. This includes the Nook Simple Touch E-ink eReader, the new Nook Tablet and the older Nook Color. Barnes & Noble went on to state that their sales figures show the majority of that impressive sales increase was due to the release of their Nook Tablet. Accordingly, they also stated that even though sales of their Nook Simple Touch were lower than they had hoped, the increased sales strength of the Nook Tablet has carried their entire lineup to their current record-breaking sales levels.
Buy the Nook Tablet for $249.
Along with the Amazon Kindle Fire, the Barnes & Noble Nook Tablet has garnered 40% of the Android tablet marketplace. Not too bad for a couple of book specialists entering the tablet arena for the very first time. Sales success for the Nook Tablet was strong through the all-important 2011 holiday shopping season, and by December 9 Barnes & Noble had sold 1 million units of the Nook Tablet that was released on November 16. The Nook Tablet retails for $249, roughly $100 to $250 less than the average tablet offering.
While the Amazon Kindle Fire beats the Barnes & Noble Nook Tablet in the retail price battle by $50, there are significant areas where the Nook Tablet outshines the Kindle Fire. When considering the virtues of a portable device, weight is always something that consumers have to take into account, especially with a device that is held in the hand as it is used. The Barnes & Noble Nook Tablet weighs 14.1 ounces to the Kindle Fire’s 14.6 ounces, and what may seem as an insignificant 0.5 ounces actually makes a huge difference over time.
And with a pixel density of 169 pixels per inch, the Nook Tablet outshines the iPad and iPad 2 which broadcast in 132 pixels per inch. The processor on board the Nook Tablet is the same as you will find in the Motorola Droid Bionic and Droid RAZR, a dual core Texas Instruments OMAP 4 processor clocked at 1.0 GHz. And in one very significant area of improvement over the Kindle Fire, the Nook Tablet delivers 1.0 GB of RAM system memory, basically double that of the 512 MB the Kindle Fire offers. The Nook Tablet also offers a microSD slot which allows for expansion up to 32 GB of storage, and delivers twice the onboard storage of the Kindle Fire, at 8 GB.
Buy the Nook Tablet for $249
Buy the Nook Simple Touch for $99
Buy the Nook Color for $199
February 5, 2012 at 9:34 am
The Nook Tablet has 16 GB of on board storage. Your article’s wording insinuates that it has 8. Just wanted to clear that up. Great article overall, though!