Research In Motion (RIM), the manufacturer of the once popular Blackberry devices is going to use all possible options to save itself from bankruptcy but it appears that they may not all work out. Analysts believe that RIM is not going to find many options to license its platform or sell the company entirely and that will not do it any good. While the CEO, Mr. Thornsten Heins is looking forward to the release of the Blackberry 10 devices that he believes will save the company and licensing out the platform, it appears that customers are not really ready to go back to Blackberry devices.
Heins has been talking about licensing the QNX based OS though there has been no concrete statement about it from the company. Another executive has mentioned that RIM might be sold entirely but this possibility is less likely as the result would cripple RIMs finances. However, analysts predict, based on information from sources that the company has already decided which of its divisions it would sell. One of the likely contenders for taking over Blackberry is IBM but the sale would again damage RIMs finances severely.
Among the list of suitors for RIM is Samsung but analysts believe that this is a longshot as Samsung is currently involved in other, more stressing issues. The case against Apple is going to take up the company’s focus and if it has to avoid similar situations in the future, it has a lot of work to do. Moreover, Samsung will have to step out of its core competencies to run an enterprise server market with RIM, something which it may want to take up only later in the future. Other companies such as Microsoft, Amazon, Nokia, Facebook and Google might also be interested in RIM but it appears each one of them has their own reasons to not go into it right now. The end result is that Blackberry will have to wait for the release of the Blackberry 10 platform and hope that it will be successful.
RIM is currently showing the devices to network operators in North America and there appears to be a favorable response from Canadian ones who have seen the prototypes of the devices. The CEO is confident about it but investors appear to be reluctant to get back in with RIM.
